new colour perspectives

AttraVERSO is the ephemeral architectural project conceived by Archistart on the occasion of Facciamo Piazza event organized by the design company Il Prisma, in Milan.
An evocative installation of the future perspective of the building central gallery, as an enhancement of the design sign. AttraVERSO is a colorful place with a strong impact, which anticipates what has been imagined for the building. It is an allegory of the future crossing; a box that reproduces a colorful perspective, amplified by blades of light. The color choice is a reference to the copper green of San Lorenzo dome, in front of the Vetra building, and the red of the brick facade. The colorful set becomes an opportunity to “light up” the space, bring it to life starting from the event Facciamo Piazza, becoming its setting, a place to stop and dialogue, the first step of a necessary regeneration process.

• Client : Axa Investment Managers
• Team : Archistart Studio, Il prisma
• Place : Milan
• Year : 2019
• Status : completed